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How to Destroy Your Business By Not Having a DRaaS Provider

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What if your business was losing more than $5,000 per minute? For a few hours? What about a few days? This is the estimated cost of critical applications being down or outages due to disaster, according to the Disaster Recovery Preparedness Benchmark Survey (2014). Data-loss disasters aren't a rarity, with more than one-third of respondents having lost one or more critical applications, VMs, or critical data for hours within the past year of the survey.

 

Excerpt from "Total Cost of Downtime For Your Business" LightBound infographic.

 

Historically, most of us think that disasters are primarily due to natural disasters like like fires, floods, or tornadoes. While mother nature is partly to blame, virtual and logical disasters are more common today, including hackers, security exposures, and major network outages that disconnect employees and customers from infrastructure and applications.

Unfortunately, many businesses remain vulnerable to disaster, with 3 out of 4 at risk of failing to "make the grade for Disaster Recovery Preparedness." The cost is lost business, damaged reputations, and lost resources diverted to disaster recovery. Take a look at three real-life disasters, illustrating the devastating costs that could have been prevented with a Disaster Recovery as a Service (DRaaS) provider.

1. Delta Backup Failure Takes a Toll on Air Line's Reputation and Bottom Line

Major American airline, Delta, faced a nightmare when a critical control module at their Technology Command Center malfunctioned. The surge to the transformer and loss of power forced them to halt flights on August 8, 2016. Though power was restored quickly, "critical systems and network equipment didn’t switch over to backups." Thousands of passengers were left stranded and "#Delta" trended on Twitter because disgruntled customers spread negative publicity. A DRaaS solution would have significantly reduced the downtime, financial loss, and damage to Delta's reputation as a reliable airline.

2. Company's Lack of Backup Means Devastating Data Loss

In another instance, a company's junior software developer "instantly overwrote the company’s production servers with an incorrect command during his onboarding." When he shared his story on Reddit after being fired, users pointed out that the company was at fault for failing to back up their databases or having security measures in place to prevent something like this from being a possibility. In an instant, this company experienced a devastating data loss that could have been quickly and easily recovered with a DRaaS provider.

3. Ransomware Leads to Costly Downtime for Vulnerable Businesses

In May of this year, a ransomware attack known as WannaCry, affected more than 200,000 computers in 150 countries, with victims including hospitals, banks, telecommunications companies and warehouses. WannaCry held computer data hostage until a ransom was paid. Yet, the biggest hit to targets of this attack wasn't necessarily the ransom, but the downtime caused by the attack. With DRaaS, downtime from WannaCry would have been significantly lower and the ransoms could have been ignored.

How Can Disaster Recovery as a Service (DRaaS) Help?

With DRaaS solutions, it's affordable, achievable, and fast to recover data losses from a disaster. "DRaaS uses a cloud provider’s computers, networking and storage to act as the target site for replication and recovery of your company’s critical data and applications," explains Zerto. DRaaS solutions provide data recovery in minutes, where one-fourth of businesses lose most or all of their datacenter for hours, or even days.

Protecting Your Business' Reputation and Bottom Line With LightBound

Basic backup procedures can help you recover data when disaster strikes, but it is significantly slower than the minutes-long recovery time achievable with DRaaS solutions. With the negative effects of downtime on your brand’s bottom line, every second that it takes to recover counts.

LightBound’s DRaaS solution helps make disaster recovery affordable, achievable, and fast. Contact us today to find out how LightBound can protect your business with DRaaS solutions.

View the full "Total Cost of Downtime For Your Business" LightBound infographic on our website. 

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